Positioning your business to come out the other side stronger.

artem-beliaikin-Ta3f1ZcCgWg-unsplash Being in the right place, at the right time with the right product at the right price.
One of the earliest business models I personally learned about (in the late 80's) was the Marketing Mix 5 Ps. Originally known as the 4Ps developed by Edmond Jerome McCarthy, a professor in Marketing at the University of Notre Dam, and proposed in his book Basic Marketing in 1960. The 5Ps are five key busines...
Continue reading
  75 Hits
  0 Comments
75 Hits
0 Comments

When Marketing your Business - ensure you get a bang for your buck!

Image by campaign-creators-yktK2qaiVHI-unsplash-1 Ironing-out-your-marketing-strategy
When you start a business and then right through till you exit that business, say through a sale, the one thing you need to continue to do, to grow and sustain your organisation, is market the products and services that you offer, effectively. There is an old adage in business, and to quote Peter Shilton; "If you stand still the...
Continue reading
  116 Hits
  0 Comments
116 Hits
0 Comments

The Power of Follow Up!

glenn-carstens-peters-RLw-UC03Gwc-unsplash Photo by Glenn Carstens-Peters on Unsplash
If there's 3 key pieces of business advice I could share with you, to achieve what you set out to do, it is; Follow Up! Follow Up! Follow Up! Running and leading a business can be full on, there is always mountains of things to do, whether dealing with incoming emails and phone calls, customer queries and enquiries, managing employee's, being ...
Continue reading
  113 Hits
  0 Comments
113 Hits
0 Comments

"Ne'er cast yer clout till May be out!"

Blue-Diamond---May-2021 Spring has sprung after a cold winter.
An old English proverb, in respect to not throwing off your winter coat till May is finished. I believe this phrase can be applied to represent businesses today too (May 2021).  I.e. not rushing out and grabbing every business opportunity we see and not saying "YES" to every customer whim and request. As we move forward, there will b...
Continue reading
  159 Hits
  0 Comments
159 Hits
0 Comments

What's your demarcation point between the end of this week and the start of next week?

power-yoga-2 Rodney Yee - Yoga
"Hear your breath", "Feel your breath", "Breathe", "Go inward", "Quiet the mind", "Observe your breath", "Find your centre", "Namaste". These are the words I hear each Sunday morning, and it is at this point, that I move from the current week and start looking forward, planning and be...
Continue reading
  185 Hits
  0 Comments
185 Hits
0 Comments

What's the one piece of business advice you would share with your younger self?

advice-to-younger-self
Hindsight can be a powerful thing.  When you reflect back on when you started out in business, which may have been a number of years ago, and with what you know today, what is the one piece of advice you would share with your younger self, if you were just starting out in business today? As a n...
Continue reading
  263 Hits
  0 Comments
263 Hits
0 Comments

The 3 most important documents in your business right now.

Bar_Chart_Sheet Review your financials and plan
Many businesses are currently in a state of flux and business owners are having a real roller coaster of a ride. One minute we seem to be getting back to some sort of normal trading, next we have introduction of national tiers systems and partial lock-down. Then Lock-down 2.0 was introduced last week in England with what looked like no li...
Continue reading
  264 Hits
  0 Comments
264 Hits
0 Comments

With being in lockdown 2.0, has this made you rethink your personal priorities?

Business-for-sale-3
Looking for a change and wish to take control of your work / life balance? Enjoy the outdoors and traveling around North Cumbria and the Lakes? Always wanted to run and own your own business?   Well do read on….. Sick of the daily commute, long hours at your desk or internal politics of working for a large organisation?  Would y...
Continue reading
  533 Hits
  0 Comments
533 Hits
0 Comments

Is now the time to "cut your cloth" to suit your situation?

Adapting-to-Change-1 Is now the time to implement change?
We are well into quarter 4 of 2020. It's also half term, which gives many business owners the opportunity to have a well-deserved family break.  However, with slow trading forecast for the next six months, the likelihood is many businesses will have a challenge to achieve a positive bottom-line contribution throug...
Continue reading
  281 Hits
  0 Comments
281 Hits
0 Comments

The value in utilising and applying business models

A-generic-representation-of-the-Ishikawa-diagram-aka-Fishbone-diagram Cause & Effect - Ishikawa Diagram
Anyone who knows me, will know that I love referring to and using business models. In fact when in a Regional Sales Director role, in charge of a large team, whom became and still are an award winning team, at every meeting and presentation I shared a business model.  Mostly I utilised the...
Continue reading
  384 Hits
  0 Comments
384 Hits
0 Comments

Don’t be market led! 7 steps to take control of the direction of your business.

jeff-griffith-PaIDqj8otls-unsplash Take the reins & lead your business
Many businesses are effected by the swings and trends of their market, follow the crowd or pulled in the direction their dominant customers wants to go. Would you rather not take control of your business, align, point, kick forward and accelerate in the direction where you want to go? If you fo...
Continue reading
  291 Hits
  0 Comments
291 Hits
0 Comments

Are Exit or Acquisition options that you may be considering?

How-to-Sell-Your-Busines_20200911-153716_1
I have worked with a number of clients over the years with the main focus on establishing a strategy to EXIT the business. Two current businesses that are for sale at the foot of this blog. However the best advice I can give you is, start early if you are planning to step away from the day to day. I...
Continue reading
  362 Hits
  0 Comments
362 Hits
0 Comments

Been dealt a duff hand and not sure whether to stick or twist?

Twist_or_stick_900
If you find your business is in a situation (outwith your control) which has disadvantaged and potentially has a negative impact on you, then there's never been a better time to be proactive. Step back, analyse, review and then develop a plan or clear strategy for the next 2-3 years. They say, "the one constant is chan...
Continue reading
  369 Hits
  0 Comments
369 Hits
0 Comments

Implementing Change Successfully - Plan to Prepare or Prepare to Fail

implementing-chang_20200903-201714_1
 There are many external factors driving change in today's business markets. What if the inevitable happened? How flexible, agile and well prepared would you, your staff and your business be to adapt to a new way of working? Bad news sells and generates many news articles attracting readers, listeners, debate, response and opinions b...
Continue reading
  376 Hits
  0 Comments
376 Hits
0 Comments

Adapting to a New Normal - Know your Numbers!

Adapting to a New Normal - Know your Numbers!
As non-essential businesses are back and businesses such as pubs, restaurants and hairdressers plan to open from Saturday the 4th July in England, it will be a great relief to many business owners and their employees to "get back to work" after the lengthy 15 weeks in lock-down. It is fantastic that many can return to the workplace a...
Continue reading
  404 Hits
  0 Comments
404 Hits
0 Comments

Why not use your time to work “on” the business. 3 steps which could improve your business productivity.

GettyImages-806081534
You've always been busy and not spent time to reflect and review the financials?  Have margins been squeezed, customers always chasing you and it's taking longer than you planned to deliver goods or services?.  Have you spent your time looking inward at your staff and potentially asking what are they're up to all day? As Bu...
Continue reading
  454 Hits
  0 Comments
454 Hits
0 Comments

“You can’t control the direction of the wind, but you can adjust your sails” Jimmy Dean

yysw186713 Volvo Ocean Race
We are now just over 4 weeks into lockdown in the UK. This has been a radical and rapidly changing period, dramatically impacting all our personal, family and business lives. However, there's hope that over the next few weeks or so, with extensive self-isolation and restriction of movement having been followed effectively, that the UK wil...
Continue reading
  416 Hits
  0 Comments
416 Hits
0 Comments

In turbulent times, focus on what you can influence, as it can all be about business survival.

download
The last few years have been a roller coaster for small and large businesses and the most turbulent years in a generation. However, the Global impact and fear around the effects of Covid-19 has really brought us some new challenges. Over the next few weeks and months, it will be highly probable that we will continue along a dark path. With lack of ...
Continue reading
  377 Hits
  0 Comments
377 Hits
0 Comments